Flipkart Group

Nine dimensions merchants should review before joining:

Merchant snapshot

I-marketplace yezigaba zonke enesabelo sokuqala eNdiya (50–60%), kufanelekile kubathengisi abanenhlangano yaseNdiya, abakwazi ukuthengisa ngobuningi bezinto ze-elektroniki/ifashini/zasekhaya; imikhiqizo engaphansi kuka-¥1,000 ihlomula enzuzweni yekhomishini enguziro.

Entry requirements

Ukubhalisa kwenziwa ngokuzikhethela nge-Seller Hub (seller.flipkart.com), kudingeka umzimba obhalisiwe waseNdiya (inkampani/umuntu/LLP konke kuvumelekile) futhi kuhlinzekwe i-PAN, i-GSTIN, i-akhawunti yasebhange nohlu lwemikhiqizo, ukuhlolwa kwenziwa ngezigaba; isikhombimsebenzisi sigxile esiNgisini nasezilimini zaseNdiya, akukho siteshi esiphoqelekile sezinhlangano zaseShayina, abathengisi abawela imingcele kudingeka basebenzise umzimba wendawo noma umsabalalisi ogunyaziwe. I-ecosystem yeqembu ihlanganisa i-Flipkart (zonke izigaba) ne-Myntra (ifashini, i-backend yabathengisi ezimele), amabrendi efashini angahlela ezinkundleni zombili.

Fee structure

Ikhomishini ikhokhiswa ngezitebisi ngezigaba, ishidi lamanani elisemthethweni litholakala ku-seller.flipkart.com/fees-and-commission; kusukela ngo-November 2025 kwethulwa imodeli yekhomishini enguziro yemikhiqizo engaphansi kuka-¥1,000 (ET/Financial Express), ngokwemibiko yomkhakha ingasindisa abathengisi izindleko ezicishe zibe ngu-30% (IBTimes); kukhona nezimali ezingaguquki, zokukhokhelwa, zokugcwaliseka/ezokuthutha nezikhangiso (ukuchazwa nje, ngokohlelo lwemali olusemthethweni lwakamuva).

Getting traffic

Inkundla inabasebenzisi abangama-220 million, cishe ama-weekly active angama-85 million (ICICI, Moneycontrol), ithrafikhi yemvelo iyeyesibili kakhulu eNdiya; uhlelo lwezikhangiso kwangaphakathi (izikhangiso zokusesha, eziboniswayo nezemabrendi) kanye nokwethembeka kwe-SuperCoins/ecosystem yokukhokha ye-UPI kuqhuba ukuthenga okuphindwayo; amaphromoshini amakhulu (Big Billion Days njll.) ayizikhathi eziphezulu zethrafikhi, kodwa amabrendi azimele enkundla nemikhiqizo yokuzithengisa ngaphakathi kwe-ecosystem idonsela ingxenye yethrafikhi yemvelo.

Fulfilment & logistics

Izokuthutha ezakhelwe zona i-Ekart zihlinzeka nge-Fulfillment by Flipkart (FBF) ukugcina + ukulethwa, abathengisi nabo bangazithumela (self-ship/pickup); ama-oda e-marketplace ngokujwayelekile athatha izinsuku eziyi-1–5; ukudayisa ngokushesha kwe-Flipkart Minutes kuyimodeli yezitolo ezimnyama zokuzithengisa, abathengisi abakwazi ukujoyina ngqo (iqembu selihlise ijubane lokunwetshwa kwe-Minutes ukuze lilawule ukusetshenziswa kwemali, Outlook Business).

Payments & settlement

Ukukhokhelwa kwenziwa nge-Seller Hub nge-INR kwi-akhawunti yasebhange yaseNdiya ebhalisiwe yomthengisi (NEFT/UPI); umjikelezo wokukhokhelwa wenziwa ngemithetho yenkundla (ngokomthombo osemthethweni); amathuluzi okukhokha enkundla i-SuperCoins, i-UPI nokukhokha ekulethweni (COD) aqondiswe kubathengi, akashintshi umzila wokukhokhelwa kwe-INR womthengisi.

Compliance

Umzimba kufanele ubhaliswe eNdiya futhi ube ne-GSTIN, inkundla iqoqa i-GST TCS; izigaba ze-elektroniki/amathoyizi njll. zidinga ukuqinisekiswa okuphoqelekile kwe-BIS/ISI; ilawulwa imithetho ye-FDI yaseNdiya ye-e-commerce (i-marketplace akumele ilawule isitoko, isabelo sokuthengisa somthengisi omkhulu omunye sinqunyelwe), uhulumeni ucwaninga ukuthi ingabe i-FDI yesitoko ivulekele kokuthumela ngaphandle kuphela yini (BW Businessworld), ukuthambekela kwenqubomgomo kuthinta ukuzithengisa nokuhlelwa kwe-ecosystem; inkinga yabathengisi abaxhunyiwe (abamnyama) iyabhekelwa yimithombo nabalawuli (Moneycontrol Tech3).

Key risks

1) Umzimba wokuzithengisa i-Flipkart India ukulahlekelwa kwe-FY25 kwanda kwafinyelela u-¥5,189 crore, kuhlangene nokushiswa kwemali kwe-Minutes, inkundla ibhekene nengcindezi yamanani/inqubomgomo; 2) izindleko zomkhakha ziyakhula: intanga yayo i-Amazon India isikhushulile izindleko zokugcina ngo-11% (Outlook Business), isimo sezindleko siyaqina; 3) ukulungiswa kwenqubomgomo ye-FDI yezokuthengisa kanye nokubuyekezwa kokulawulwa kwabathengisi abamnyama kungashintsha indawo yokusebenza; 4) i-IPO ibambezelekiswe i-Walmart, kubekwe phambili inzuzo (umgomo we-FY27), izibonelelo nokutshalwa kokukhula kungase kunciphe, futhi i-JioMart/Amazon idonsela izimakethe ezingaphansi.

Best-fit sellers

Kufanelekile kakhulu kubathengisi bezimpahla zomphakathi zezigaba zonke abanenhlangano ye-GST yaseNdiya (izinto ze-elektroniki, ifashini, zasekhaya, izinto ezithengwa ngokushesha), abafuna ukwanda ngobuningi nenkundla enethrafikhi enkulu kunazo zonke; amabrendi efashini angajoyina ne-Myntra; imikhiqizo yamanani aphansi (<¥1,000) ihlomula ekugqamiseni kwekhomishini enguziro. Akufanelekile abathengisi abancane abangenawo umzimba wendawo, abazithumela ngqo bevela kwamanye amazwe kuphela, noma abancike ekubekeni imikhiqizo ekhethekile enamarjini aphezulu (izindleko zezokuthutha nokuthobela imithetho ziphezulu).

Sources

1. economictimes.indiatimes.com
2. financialexpress.com
3. ibtimes.co.in
4. moneycontrol.com
5. businessworld.in
6. businessworld.in
7. outlookbusiness.com
8. seller.flipkart.com